About

Roop Creative Agency is a boutique brand identity development and website design studio dedicated to helping entrepreneurs and small business owners show up clearly, confidently, and with intention. We specialize in strategy-first brand identity development, scroll-stopping website design, and brand consulting — creating visual identities that attract your dream clients, increase your inquiries, and give you the confidence to charge what you're worth.

Founded by Puja Malhotra, a South Asian entrepreneur, corporate dropout, and brand strategist with 18+ years of experience and hundreds of brand launches across North America, Roop Creative is built on the belief that your brand should reflect who you truly are — and where you're going. We immerse ourselves in your story, your goals, and your vision so that every design decision is made with purpose.

Puja is a recipient of the Aurora Chamber and CYC Top 40 Under 40 award, a mentor, and the co-host of We'll Circle Back. Her work extends beyond client projects into supporting the next generation of creatives and advocating for sustainable, intentional entrepreneurship.

Our clients walk away with more than a beautiful brand — they walk away with clarity, direction, and a business presence that's built to last and scale.

Whether you're starting fresh, rebranding, or ready to grow, we're here to build a brand that works for you today, tomorrow, and beyond.